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Giacomo Balli

Innovation consultant specializing in mobile strategy

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I help traditional business owners improve productivity, enhance employee satisfaction and increase profits by optimizing their established processes. #DigitalTransformation #OpenInnovation

I help startup founders jumpstart their success. #Architecture #UA #ASO #Monetization #Performance #Feasbility

I help modern companies better understand competition and fast-track R&D. #Intelligence #ResearchAndDevelopement

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Giacomo Balli press

Mobile Consultant

The mobile app industry is growing at an unprecedented pace... Barely keeping up or are you leveraging all the opportunities it brings?

If you made it this far I know you have motivation, enthusiasm and drive. However, you will need a mobile consultant like me by your side to fully reap all the benefits of what technology has to offer.

Until not long ago, iPhone apps were like the very first websites: in a world where websites were few and far between, just having one was enough.  It wasn't particularly challenging to be a player in the mobile app development game without much competition. Now, as the market becomes more saturated, it is increasingly difficult to stand out from the crowd.

My years of experience in the field, combined with my MBA and business savvy, make me a shrewd ally to anyone looking to make their mark in the mobile world.

I live in San Francisco, the epicenter of the startup boom.  While I've seen some amazing concepts come to life, I've chosen not to get involve in revenue sharing, equity or similarly structured projects. Instead, I lend my technical and business know-how to early stage startups and established brands as a mobile consultant.

Find out more

Do you already have a mobile app? Make sure you know how to properly generate more downloads.

Results for case study 13 pre launch traffic strategies for startups part 1 of 3 software by rob

Big Day for MyLyrics
How to Make a Successful Pitch of your Startup
Smart App Banners by Apple - How to Implement
8 Qualities of top modern CEO / Entrepreneur / Founder
Business and Congressual Tourism in the Area of Florence (Dec 2003)
Other Diseases of Affluence: Depression, Obesity, Diabetes, and Alcoholism (Dec 2005)
Effects of Globalization on Italy (Jan 2004)
International Advertising as a tool of Marketing Campaign (Feb 2005)
International Marketing Case Study: Red Bull in Japan (Feb 2006)
Basic Concepts of Strategic Management (Feb 2006)
The Importance of Monitoring and Evaluation in Projects Funded by Citizens (Dec 2005)
AppStore Optimization (ASO) - The Complete Guide to Enhancing Downloads & Sales (SEO for Apps)
The Hype of Silicon Valley
New iOS 6 Fonts for iPhone & iPad
Coin Toss Extreme - The First Coin Flip Game for iPhone
New iOS Paid Applications Contract Amendment - Changes by Apple
Why EU startups are an incredible opportunity for US investors
iTunes Connect: New delivery tool for In-App Purchase and Game Center metadata
Top 5 ways to generate download leading traffic to your apps.
iOS 6.0.1 Already Accounts For 7.5% Of iOS Traffic 24 Hours After Release
5 Little-Known iPhone and iPad Apps for Startups
5 Ways to Set a New Company Up for Success
31 Major Causes of Failure
Donations in iPhone apps - one of the few things to be done outside the app
21 Tactics to Increase Blog Traffic by the amazing Rand Fishkin
Apple Routing app coverage file for iOS explained
4 iPhone Apps for Increasing Customer Loyalty
4 Simple iPhone Apps for Creating and Editing Documents
A new (old?) model for understanding the stages of a startup – The Startup Toolkit Blog
Which Apps Got Screwed By iOS 6?
5 Apps for iOS Your Kids Will Love
Going For "Pretty First" Is Wrong: A Designer's Take On App Development
Types of mobile apps that can be developed
Apps we're thankful for but rarely mention (delayed)
70 best free apps of 2012
Justin Vincent — Anatomy of a Beautiful, Native Feeling, HTML5 iOS App
The right time to launch your product
CEOs Don't Come Pre-Made, Authentic Leadership Has To Be Learned
15 Super Useful Apps for Busy Entrepreneurs
Best productivity apps of 2012
Case Study: 13 Pre-Launch Traffic Strategies for Startups (Part 1 of 3) | Software by Rob
Apple API Strengthens Facebook Ads By Letting You Install App Store Apps Without Leaving FB For iOS 6
The Key Elements For Your App Website Landing Page
Take It From A Successful Entrepreneur: No One Will Steal Your Big Idea
5 Tips on how to pitch to media... by the media
10 Questions to Answer Before Pitching Investors
The Best Navigation App for iOS: Magellan RoadMate (Gizmodo)
7 Ways Mobile Apps Are Driving Revenue for Businesses
Holiday season mobile app insights courtesy of Chartboost
"Freemium is a hybrid generated by todays' business world." -- Giacomo Balli - Freemium San Francisco Bay
Startups – How NOT to pitch a big brand
What to look for in an iOS developer (with checklist and answers)
App Store Optimization (ASO) - How to enhance your AppStore presence
Getting traction for startups
The value of conferences
Want to validate your startup idea for FREE?
96 Online resources for app development, design, testing & monetizing
Original pitch decks of big companies
Context menu with web technologies for PhoneGap
Mobile app control panel for optimization, affiliates and analytics
Tips to acquire more loyal organic users for your mobile app
Mobile application strategy for big brands
30 fast tips for marketers to improve conversion
ASO & marketing roadmap for mobile applications
Apple App Store changed the business world forever
Mobile application key performance indicators (KPI)
Amazon Half Off
13 trends that will drive the future of America
13 most popular products of 2013
The 7 pillars of user experience design
iAd attribution for app installs
Google Launches Mobile Network!
Mobile app launch guide
Swap images for higher resolution
Format large number with commas
Get all pages of paginated API Response
Finally in SF
Evernote Conference
PrMac App Promotion
Your Own App is the Ultimate Brand Builder
7 Tips to maximize your app's revenue with ads $$$
Create graphs with HTML5 JavaScript and CSS3
Facebook Gifts: seems like it'll be a flop
Legal issues with APIs and their use
Craigslist listings on map
How test and pick the best iPhone app icon (automation)
QR Codes are picking up steam and become a real tool
Business Organization & Leadership: A look at Renault and Korea (Apr 2004)
Cross Cultural Management (May 2005)
Samsung Mobile Phones' International Marketing Strategy (Dec 2005)
New Product Development (Feb 2003)
The traits that make a “normal” person a leader and how to acquire them (Jun 2004)
What is luxury? (Apr 2008)
Project Management Basics (Feb 2006)
Why has the Euro Disney's Land failed (Dec 2005)
Miranda Doctrine (Sep 2004)
Approaching the iPhone App Business: "Se lo fai, fallo per bene!"
What can be edited once an iOS app is live (without update)?
Mobile Payments in Apps - What are the options?
Know what you do - and be able to share it
My first 3 years in the iPhone App Business - Getting ideas
Apple Volume Purchase Program and B2B Apps on AppStore explained
Apple Custom B2B Apps on the AppStore explained
Explore great iOS Dropbox apps
How fast do users update iOS apps? Some numbers shared.
Why we have never hired an MBA
How to Code HTML Email Newsletters
Evernote: New Legal Page and Changes to Contracts Coming Soon
How much does an app cost?
Common Angel Investment Terms
Count Down to Christmas With These 5 Free Apps
Giving indie iOS game developers exposure
Tell Everyone Your Startup Idea
How much does it cost to develop an app?
Tim Ferriss on recommended reading books
How To Validate Your App Ideas
App Guidelines
9 elements to convince your VC investor to give you money
6 Free Apps That Can Make Planning Your Next Vacation Easy
How to get featured on the Apple AppStore
Everything you need to know about Facebook Graph Search
How to use vanity App Store short link URL
Mobile Panel Video: Native (iOS & Android) vs Hybrid (PhoneGap) vs Web (HTML5)
How to convey your mobile app idea to a developer
How to test your iOS mobile app
When should an enterprise application become a mobile app?
How VCs decide to invest in your startup
How to get paid at a startup company - A guide to salary, equity, shares, vesting, bonuses, payout etc
Apple MapKit vs. Google Maps SDK
This is why I won't steal your idea
12 key questions your startup pitch needs to answer
How to make money with mobile apps
How to understand mobile statistics and metrics
More reasons why you should have a mobile app
10 Mobile App Marketing Mistakes and How to Avoid Them
Mobile Application Marketing Plan Template
iOS7 new API features I'm excited about
Mobile application download tracking solutions
How to leverage in app purchases in mobile apps
iPhone App Ideas
Andrew Chen reading list
How to hire a freelancer
The best way to boost mobile phone signal
iPhone 5s vs iPhone 5c vs iPhone 5
iTunes Affiliate
Tradedoubler iTunes affiliate link
iTunes affiliate tools
Siri commands, tips and tricks
Create a mailing list
Apps using iPhone 5s M7 motion coprocessor
HTML5 Developer Conference Slides
User experience design books (UX)
App Store Optimization keyword volume estimator
Top 9 brands advertising on Facebook
100 best FREE movies on Amazon Prime
Mobile app marketing calendar
How to identify your target market
What is a target market
Xamarin vs Titanium vs Phonegap vs Native application development
Phonegap app store approval
HTML5 geolocation zip code
iTunes Connect app transfer to another account
Recreating Facebook UI with HTML and CSS (live coding screencast tutorial)
Replicating The Secret iOS App Text Animation using HTML CSS JavaScript
PhoneGap FAQ - Hybrid mobile app development
Android's market share has dropped
Mobile is different
What is Big Data and why you can't control it
Instant Audio (Tap Feedback)
Capitalize strings
Reasons why GPS failed
Dynamic search suggest
Top 30 books recommended on Hacker News

Side Projects

This a collection of some of the numerous ideas/projects that have been conceived and developed usually on a weekend morning.

Crypto

Instagram

Websites

Apps

Misc

About

Currently working as an innovation consultant based in San Francisco. After studying in Madrid and New York, earning an MBA, he broke into the emerging mobile developing market when Apple first released the iPhone. Among one of the first successful Italian developers, Giacomo relocated to San Francisco to broaden his reach within the burgeoning tech sector. While working as part of a travel-tech startup launched in 2013, Giacomo has continued as a consultant to both independent and incubator-based startups. Confident and innovative, loves fast-paced environments collaborating with a team of professionals and experts to ship delightful, efficient products.
Giacomo's passion for progress often finds him speaking at conferences (both in the US & Europe) and teaching college courses.

Contact

Results for case study 13 pre launch traffic strategies for startups part 1 of 3 software by rob

Results for case study 13 pre launch traffic strategies for startups part 1 of 3 software by rob

Big Day for MyLyrics
How to Make a Successful Pitch of your Startup
Smart App Banners by Apple - How to Implement
8 Qualities of top modern CEO / Entrepreneur / Founder
Business and Congressual Tourism in the Area of Florence (Dec 2003)
Other Diseases of Affluence: Depression, Obesity, Diabetes, and Alcoholism (Dec 2005)
Effects of Globalization on Italy (Jan 2004)
International Advertising as a tool of Marketing Campaign (Feb 2005)
International Marketing Case Study: Red Bull in Japan (Feb 2006)
Basic Concepts of Strategic Management (Feb 2006)
The Importance of Monitoring and Evaluation in Projects Funded by Citizens (Dec 2005)
AppStore Optimization (ASO) - The Complete Guide to Enhancing Downloads & Sales (SEO for Apps)
The Hype of Silicon Valley
New iOS 6 Fonts for iPhone & iPad
Coin Toss Extreme - The First Coin Flip Game for iPhone
New iOS Paid Applications Contract Amendment - Changes by Apple
Why EU startups are an incredible opportunity for US investors
iTunes Connect: New delivery tool for In-App Purchase and Game Center metadata
Top 5 ways to generate download leading traffic to your apps.
iOS 6.0.1 Already Accounts For 7.5% Of iOS Traffic 24 Hours After Release
5 Little-Known iPhone and iPad Apps for Startups
5 Ways to Set a New Company Up for Success
31 Major Causes of Failure
Donations in iPhone apps - one of the few things to be done outside the app
21 Tactics to Increase Blog Traffic by the amazing Rand Fishkin
Apple Routing app coverage file for iOS explained
4 iPhone Apps for Increasing Customer Loyalty
4 Simple iPhone Apps for Creating and Editing Documents
A new (old?) model for understanding the stages of a startup – The Startup Toolkit Blog
Which Apps Got Screwed By iOS 6?
5 Apps for iOS Your Kids Will Love
Going For "Pretty First" Is Wrong: A Designer's Take On App Development
Types of mobile apps that can be developed
Apps we're thankful for but rarely mention (delayed)
70 best free apps of 2012
Justin Vincent — Anatomy of a Beautiful, Native Feeling, HTML5 iOS App
The right time to launch your product
CEOs Don't Come Pre-Made, Authentic Leadership Has To Be Learned
15 Super Useful Apps for Busy Entrepreneurs
Best productivity apps of 2012
Case Study: 13 Pre-Launch Traffic Strategies for Startups (Part 1 of 3) | Software by Rob
Apple API Strengthens Facebook Ads By Letting You Install App Store Apps Without Leaving FB For iOS 6
The Key Elements For Your App Website Landing Page
Take It From A Successful Entrepreneur: No One Will Steal Your Big Idea
5 Tips on how to pitch to media... by the media
10 Questions to Answer Before Pitching Investors
The Best Navigation App for iOS: Magellan RoadMate (Gizmodo)
7 Ways Mobile Apps Are Driving Revenue for Businesses
Holiday season mobile app insights courtesy of Chartboost
"Freemium is a hybrid generated by todays' business world." -- Giacomo Balli - Freemium San Francisco Bay
Startups – How NOT to pitch a big brand
What to look for in an iOS developer (with checklist and answers)
App Store Optimization (ASO) - How to enhance your AppStore presence
Getting traction for startups
The value of conferences
Want to validate your startup idea for FREE?
96 Online resources for app development, design, testing & monetizing
Original pitch decks of big companies
Context menu with web technologies for PhoneGap
Mobile app control panel for optimization, affiliates and analytics
Tips to acquire more loyal organic users for your mobile app
Mobile application strategy for big brands
30 fast tips for marketers to improve conversion
ASO & marketing roadmap for mobile applications
Apple App Store changed the business world forever
Mobile application key performance indicators (KPI)
Amazon Half Off
13 trends that will drive the future of America
13 most popular products of 2013
The 7 pillars of user experience design
iAd attribution for app installs
Google Launches Mobile Network!
Mobile app launch guide
Swap images for higher resolution
Format large number with commas
Get all pages of paginated API Response
Finally in SF
Evernote Conference
PrMac App Promotion
Your Own App is the Ultimate Brand Builder
7 Tips to maximize your app's revenue with ads $$$
Create graphs with HTML5 JavaScript and CSS3
Facebook Gifts: seems like it'll be a flop
Legal issues with APIs and their use
Craigslist listings on map
How test and pick the best iPhone app icon (automation)
QR Codes are picking up steam and become a real tool
Business Organization & Leadership: A look at Renault and Korea (Apr 2004)
Cross Cultural Management (May 2005)
Samsung Mobile Phones' International Marketing Strategy (Dec 2005)
New Product Development (Feb 2003)
The traits that make a “normal” person a leader and how to acquire them (Jun 2004)
What is luxury? (Apr 2008)
Project Management Basics (Feb 2006)
Why has the Euro Disney's Land failed (Dec 2005)
Miranda Doctrine (Sep 2004)
Approaching the iPhone App Business: "Se lo fai, fallo per bene!"
What can be edited once an iOS app is live (without update)?
Mobile Payments in Apps - What are the options?
Know what you do - and be able to share it
My first 3 years in the iPhone App Business - Getting ideas
Apple Volume Purchase Program and B2B Apps on AppStore explained
Apple Custom B2B Apps on the AppStore explained
Explore great iOS Dropbox apps
How fast do users update iOS apps? Some numbers shared.
Why we have never hired an MBA
How to Code HTML Email Newsletters
Evernote: New Legal Page and Changes to Contracts Coming Soon
How much does an app cost?
Common Angel Investment Terms
Count Down to Christmas With These 5 Free Apps
Giving indie iOS game developers exposure
Tell Everyone Your Startup Idea
How much does it cost to develop an app?
Tim Ferriss on recommended reading books
How To Validate Your App Ideas
App Guidelines
9 elements to convince your VC investor to give you money
6 Free Apps That Can Make Planning Your Next Vacation Easy
How to get featured on the Apple AppStore
Everything you need to know about Facebook Graph Search
How to use vanity App Store short link URL
Mobile Panel Video: Native (iOS & Android) vs Hybrid (PhoneGap) vs Web (HTML5)
How to convey your mobile app idea to a developer
How to test your iOS mobile app
When should an enterprise application become a mobile app?
How VCs decide to invest in your startup
How to get paid at a startup company - A guide to salary, equity, shares, vesting, bonuses, payout etc
Apple MapKit vs. Google Maps SDK
This is why I won't steal your idea
12 key questions your startup pitch needs to answer
How to make money with mobile apps
How to understand mobile statistics and metrics
More reasons why you should have a mobile app
10 Mobile App Marketing Mistakes and How to Avoid Them
Mobile Application Marketing Plan Template
iOS7 new API features I'm excited about
Mobile application download tracking solutions
How to leverage in app purchases in mobile apps
iPhone App Ideas
Andrew Chen reading list
How to hire a freelancer
The best way to boost mobile phone signal
iPhone 5s vs iPhone 5c vs iPhone 5
iTunes Affiliate
Tradedoubler iTunes affiliate link
iTunes affiliate tools
Siri commands, tips and tricks
Create a mailing list
Apps using iPhone 5s M7 motion coprocessor
HTML5 Developer Conference Slides
User experience design books (UX)
App Store Optimization keyword volume estimator
Top 9 brands advertising on Facebook
100 best FREE movies on Amazon Prime
Mobile app marketing calendar
How to identify your target market
What is a target market
Xamarin vs Titanium vs Phonegap vs Native application development
Phonegap app store approval
HTML5 geolocation zip code
iTunes Connect app transfer to another account
Recreating Facebook UI with HTML and CSS (live coding screencast tutorial)
Replicating The Secret iOS App Text Animation using HTML CSS JavaScript
PhoneGap FAQ - Hybrid mobile app development
Android's market share has dropped
Mobile is different
What is Big Data and why you can't control it
Instant Audio (Tap Feedback)
Capitalize strings
Reasons why GPS failed
Dynamic search suggest
Top 30 books recommended on Hacker News